Product Comparison
Compare all of our products

Features
Daily Delivery
Parquet files sent to Amazon S3 bucket
API
Instant or batched job calls
Dataset Products
Foundational datasets that power location intelligence—from raw GPS signals to journey-level insights.
movement
Raw GPS location data from 300M+ devices worldwide
10B+ daily observations across 200+ countries
Best for: Competitive intelligence, site selection, audience building
Key feature: Deduplication and built-in quality fields to filter anomalies
Foundational dataset that powers Visits, Trips, and Matchlink
VISITS
Movement data transformed into POI-level visitation insights
4M+ POIs across the United States
Best for: Foot traffic analysis, competitive benchmarking, trade areas
Key feature: ML-powered attribution with category-specific dwell times
home & work
ML-inferred residential and workplace locations
150M+ devices with home/work attribution
Best for: Demographic enrichment, trade area analysis, commute patterns
Key feature: Work-from-home detection and H3 hexagon aggregation
trips
Sequential journeys showing how people move from A to B
100M+ monthly trips with complete route details
Best for: Transportation planning, cross-visitation, supply chain
Key feature: Origin-destination matrices with speed and duration
HEM/IP
Bridge location data to digital identities for activation
40%+ match rates to hashed emails and IPs
Best for: Cross-device attribution, omnichannel campaigns, CRM enrichment
Key feature: Privacy-safe SHA256 hashing with no PII exposure
Data Comparison
movement | visits | home & work | trips | matchlink |
|---|
data coverage | |||||
|---|---|---|---|---|---|
Global Coverage | |||||
US Coverage | |||||
Device count | ~500M+ | ~100M+ | ~150+M | ~400M+ | ~1.3B+ |
Daily observations | ~10B+ | ~350M+ POIs | Monthly refresh | ~900M + |
Data GRANUALARITY | |||||
|---|---|---|---|---|---|
Device-level data | |||||
Aggregated options | |||||
Real-time updates | Daily | Daily | Monthly | Daily | Daily |
Historical data | 3+ years | 3+ years | 2+ years | 2+ years | 1+ years |
Key features | |||||
|---|---|---|---|---|---|
Quality fields | |||||
ML attribution | |||||
Dwell time analysis | |||||
Identity resolution | |||||
Privacy compliant |
USE CASE SUPPORT | |||||
|---|---|---|---|---|---|
Site selection | |||||
Competitive intelligence | |||||
Audience building | |||||
Attribution measurement | |||||
Transportation planning | |||||
Cross-channel activation |

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